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Toronto artist Andrew Stelmack spreads joy with stunning mural

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Artist Andrew Stelmack
Artist Andrew Stelmack and mural

Seeking to spread joy, Canadian contemporary abstract artist, Andrew Stelmack decided to paint a mural at 365 Dundas St. E. Stelmack had never painted a mural before but wanted to share his optimism and good fortune with the community around him. He expected to brighten up the area but never anticipated the reactions to his work that he received.

Pre-pandemic, Stelmack made his living by attending gallery shows, but the pandemic put a quick stop to rooms full of art lovers. He was surprised when sales of his artwork started picking up instead of slowing down.

“Artists like myself are doing very well because our clientele are still working, but they’re not spending money on travelling, or dinner, or clothes or anything,” Stelmack says. “A lot of them are spending on their homes. A lot of people are buying art that they had hoped to buy or are adding to their collections…so life has been good…it’s the exact opposite of what I thought would happen.”

Not wanting to build inventory before retreating to his summer cottage, Stelmack decided to do something that he’d never done before. He decided to turn a large black expanse of a wall into a mural. He pitched the idea to the building’s owner who offered to provide the paint for the project.

 

 

“Everyone’s down, everyone’s depressed, so it just kind of hit me that I had the time,” he says. “It’s just my way to give back to the universe for, you know, making my life good so why not spread it. I hope it also encourages other people to hire artists to do this sort of thing. We can make the city look more beautiful and more cheerful and more happy. We can contribute and creating a mural is not an overly huge expense.”

The mural is a collection of rainbows that has a strong significance for Stelmack.

“We’re literally in a storm right now — I’m actually a storm lover in real life — and after a storm there’s often a rainbow, so my thought process was we’re in the storm but we are starting to get near the end of the storm,” he explains. “Let’s focus on the fact that the rainbows are coming..that’s why the rainbow theme came into being, I think it was a subconscious thing and I think I was doing it for myself because it makes me feel good.”

But what he didn’t expect was that his rainbows made everyone around him feel good too.

“My intention was to bring joy and I was there to see it and experience it. As a visual artist, you don’t get to see that,” he says. “You paint something and it’s in a gallery or it’s in a show and it’s gone. So here I was painting this thing and the reactions were non-stop. I had one person who even got off the TTC and said, ‘This is so amazing, I’m nowhere near my stop but I had to see this.’ ”

If you stop by Stelmack’s mural, the artist asks that anyone who visits the mural use the hashtag #andrew_stelmack on social media so he can see how people interact with the painting and see people in front of it.

“I set out to make things better and to share,” he says. “And I got it back ten-fold in ways that I never expected.”

Advice for leading a team with multiple locations

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Navigating through the pandemic over the last year has been difficult for many organizations. A sound leadership strategy across all aspects of your business is critical now more than ever. Diamond and Diamond’s managing partner, Jeremy Diamond has been navigating through the pandemic while leading his team of 200+ lawyers and support staff across 13 offices in Canada, and one location in Miami. Jeremy shares his tips on how to lead an organization with offices in multiple different cities:

One of the most important aspects of leading a team in multiple locations is to have reliable management in place. “Realistically, it’s impossible for me to be in all places at all times. Thankfully, I have a team that I can depend on in every office” says Jeremy Diamond. The peace of mind that comes with having a trust-worthy leadership team is invaluable when a situation arises.

Consistent messaging is another important pillar when it comes to leading a team with multiple offices. As Jeremy Diamond says, “I aim to provide my team with the same message regardless of whether they’re in Toronto or Vancouver.” He adds that “I try to simplify my message and make sure that there is a clear and actionable solution that allows my team to operate autonomously when faced with similar issues in the future.”

It’s also important to have a framework in place for best practices that your entire team can access. “At Diamond and Diamond, I have made it a company-wide mandate to have a best practices manual in place at each location,” says Jeremy. Spoiler alert – best practices always need to be updated! It’s essential to make sure that your locations are flagged when new frameworks are added to your manual. It’s also important to make sure that this framework is accessible to your team – regardless of where they’re working. For example, Diamond and Diamond has a company-wide drive that is accessible online to all employees should they have a question that needs answered.

While the Covid-19 pandemic has slowed down the number of in-person visits to each office, the importance of having open lines of communication goes without question. As a leader, you must ensure that your management teams and employees have access to you through video-conferencing platforms like Zoom or – at the very least – phone calls or messaging platforms like Slack. As Jeremy Diamond says, “being there for the team is my number one priority. I’ve made it clear to my managers and all Diamond and Diamond employees that I openly encourage them to contact me if they have any questions or issues that need to be addressed.”

Most importantly, leaders of organizations with locations in multiple cities must empower their employees. In normal times, let alone those of a worldwide pandemic, leaders must empower their employees to make decisions that are in line with the company’s values. “At Diamond and Diamond, employees are always encouraged to act in ways that are in-line with our brand,” says Jeremy. As a result, our organizational culture is passed on from one location to the next. This provides a foundation for how employees should respond and act in different situations.

About Jeremy Diamond

Jeremy Diamond is a lawyer and member of both Ontario and Florida Bars. Jeremy practices in the area of Plaintiff personal injury litigation. Click here to learn more about Jeremy Diamond.

Scott McGillivray shares his top tips for renovating a vacation rental

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scott vacation rental
Debra Salmoni and Scott McGillivray

HGTV Canada star and Income Property host Scott McGillivray is now sharing all his tips on buying and renovating beautiful vacation rental properties in Ontario. Season two of his new show, Scott’s Vacation House Rules, kicks off this Sunday, May 16 at 10 p.m. on HGTV Canada where he turns tired, dated and rundown cottages into attractive vacation rentals alongside his design partner Debra Salmoni.

Here we caught up with McGillivray to get the inside scoop on where to buy a vacation property in this hot real estate market, and where to allocate your renovation budget to get the most bang for your buck.

What are some of the up-and-coming cottage areas in Ontario where vacation home buyers can still find value in a property?

We’re lucky in Ontario because there are so many options. While Muskoka, Prince Edward County, and some of the other areas close to Toronto are getting pretty pricey, if you’re willing to drive just a little bit further you can find some deals. Bancroft is a great option, as are Haliburton and North Kawartha. But with the way the vacation markets are going, any deals you can find now won’t last long!

 

 

What are the major things to avoid when buying a vacation home as an income property?

In order to appeal to renters, your vacation rental needs to be convenient and accessible. Island properties can be great for privacy, but it means arranging for boat access, which can be a pain and add additional costs. If you’re buying with the intent to rent it out, I would recommend that it have year-round road access (meaning it gets plowed in the winter). Your renters are paying for a vacation, so any added difficulty is going to be a strike against you. Also, I wouldn’t opt for anything too remote. There should be a town nearby with all the amenities renters (and you!) might need (grocery store, pharmacy, trades and maintenance people, etc.).

Which renovations should be prioritized for a vacation home rental?

It totally depends. Cottages and cabins have a tendency to get stuck in time warps, so it’s important to upgrade the interior. People are paying for a vacation so they want a nice kitchen with all the amenities, and updated bathrooms with showers and/or tubs, laundry facilities, etc. However, the outdoors is clearly important. An old dilapidated dock won’t do. For summer rentals you need outdoor spaces where people can congregate and relax. You don’t need to spend a fortune, but guests should be able to enjoy the outdoors as much as the indoors.

 

 

If you have the budget to add a luxury feature, what will give you the most bang for your buck?

The things that add value in a city property may not be quite the same for a vacation property. I don’t think a chef’s kitchen is necessary, but certainly an upgraded kitchen with nice appliances is important. If it’s a winter property, heated floors can be a great addition. Imagine taking off your wet, winter gear in the mudroom and stepping onto a warm floor. I don’t know anyone who wouldn’t appreciate that!

How is approaching a vacation rental reno different than a personal home reno project?

When it comes to vacation rentals you need to think about your guests. They are paying for a vacation and you need to provide them with a great experience. You may love the old ’60s vibe in the cottage that’s been passed down to you, but your renters may not appreciate it quite so much. You have to make upgrades with paying customers in mind. Also, you need to think about who you’re trying to appeal to, and then approach the home with them in mind. If you want families to rent from you then be sure to add bunk beds and a crib, make sure there’s a tub, consider additional water toys and outdoor recreation areas for example. One of my vacation house rules is “be your guest.” So imagine what you would want for your vacation and then give your guests just that.

Tiny pink robots are taking over food delivery in Toronto 

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Tiny Mile robot Geoffrey
Tiny Mile Instagram

Would you prefer a pink heart-eyed robot delivering your late-night munchies? Tiny Mile, a Toronto-based startup, can make that food-induced fever dream come true.

Tiny Mile has six active robots named Geoffrey that deliver food within two kilometres of restaurants in Toronto through Uber Eats.

The adorable robots are all over social media and have almost a celebrity status in Toronto.

 

@tinymileJust a clip of Geoffrey to brighten your day ?? #tinymile #robot #toronto #trending #fyp #VideoSnapChallenge♬ original sound – Tiny Mile Delivery

 

Remote pilots control the tiny robots from gaming consoles in their homes and each robot has cameras and a built-in GPS which allows pilots to maneuver through Toronto’s busy sidewalks.

The robots move at a walking or jogging pace and feature locking lids to keep orders secure.

The lid only opens when the order number is shown to Geoffrey through their front camera.

Tiny Mile has been in business for just over a year, and the company has made impressive progress so far.

Their first G1 and G2 prototypes were created in November 2020, and since then, they have completed six more versions of Geoffrey, and as of June 2020, they have made more than 500 deliveries.

Each robot is named after Geoffrey Hinton, a prominent figure in the artificial intelligence and computer science field. Tiny Mile reached out to Hinton when the brand was founded and got his blessing for the name.

 

 

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Each robot uses they/them pronouns, and they each have their own variation of the name from G1 to G10.

The delivery system is quite simple and works to minimize the rising cost of delivery for restaurants. Once an order is placed on Uber Eats the Tiny Mile dispatch team is notified, and Geoffrey travels to the restaurant to pick up the order.

The dispatch team then calls the customer to let them know Geoffrey will be delivering their food and that they will find Geoffrey outside of their location.

What a few thousand dollars a night will get you in cottage country this summer

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cottage rentals
The Lodge

With cottage season around the corner, there’s no time to waste if you want to secure one of Ontario’s most coveted rentals for a weekend getaway this summer, once COVID-19 restrictions are lifted. While the province is full of beautiful properties available for rent, there are a handful of truly incredible spots you can book for premium prices that could be worth the extra cash.

When it comes to Ontario’s most stunning lodges, modern farmhouses and spacious waterfront retreats, a weekend stay could run you upwards of $5,000 to $10,000. If you’re willing to splurge on an unforgettable weekend at one of Ontario’s most luxurious properties, you’ll want to check out these five listings.

The Lodge: $3,111/night

With six bedrooms, 10 beds and nine bathrooms, this 12,000-square-foot mansion in Ottawa is built for a get-together of epic proportions (once it’s safe to gather, of course). The impressive property was custom-built with entertaining in mind, which is why it includes bonuses like a theatre, a private beach and a cigar room (yes, that’s a thing!). Located on a peaceful waterfront lot within Ottawa city limits, the Lodge is the perfect place to book for a long-overdue reunion with friends or family.

 

Merrill House: $6,500/night

 

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Merrill House was built in 1878 for Edwards Merrill, Prince Edward County’s first magistrate and county judge, barrister and the Mayor of Picton. In 2018, the new owners purchased Merrill House, developing it into the luxury boutique hotel it is today through extensive renovations. The eclectic collection of one-of-a-kind art and antiques has been gathered by the owner through years of travelling around the globe. This rental is for the front half of the house which comes with a private entrance. The back half houses the hotel, restaurant and bar which all guests have access to. There is also an outdoor barrel sauna and large patio and garden.

 

Burnt Barns: $3,188/night

Entirely clad in charred cedar, this architectural wonder was built using a 4,000-year-old traditional Japanese sustainable building technique called sho shugi ban. The cottage is comprised of three separate barns connected by glass walkways and features plenty of walkouts to the gorgeous pool. Aside from the sleek, modern design of the home, this property boasts 50 acres of land on the Niagara Escarpment, an outdoor dining table and outdoor shower.

 

Compass House: $4,816/night

Nestled just an hour outside of Toronto in Mulmur Township, Compass House sits at the top of an impressive hill on a sprawling 200-acre piece of land. The contemporary farmhouse was designed by Toronto architecture firm Superkül and features 4,300 square feet of quality finishings such as oak floors and minimalist Scandinavian influences. Other perks of this property include the pool, outdoor fireplace, a courtyard, a hot tub and so much more.

 

Cornerstone: $5,000/night

Boasting incredible floor-to-ceiling windows, vaulted ceilings and five spacious bedrooms, Cornerstone is the epitome of Muskoka perfection. The entire cottage is handcrafted with every detail from the stone finishes to the impressive cabinetry in the kitchen thoughtfully curated. Stretching 200 feet across the shoreline of Lake Rosseau, Cornerstone is an idyllic summer retreat with plenty of space for boating or just enjoying the summer sun.

Toronto restaurant openings, closings and coming soons: May 8-14

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toronto restaurant opening Shawarma Royale
Image via Shawarma Royale

Toronto restaurants that closed this week

Agincourt Bakery has been forced to close after their long-time location was sold to make way for townhouses. The Romagnuolo family ran the immensely popular bakery, famous for its authentic Italian baked goods and savoury offerings, for 37 years. The bakery is reportedly searching for a new home.

The Good Neighbour’s 181 Dovercourt location has closed after three years. You can still get your espresso fix at their Annette Street and Bloor West outpost. A new venture, Pizzeria Badiali, will be taking over the spot.

Toronto restaurant openings/coming soon

Asian-inspired ice cream hotspot iHalo Krunch’s newest location will open this Saturday at 2114 Bloor West. Flavours like Ube All the Way (sweet purple yam), Black on Black (coconut), Meet Your Matcha and Bean There Done That (Madagascar vanilla bean), are served in their signature black charcoal cones.

Maru Japanese Bistro is now open at 1402 Queen East. The Japanese-French fusion spot has an extensive sushi and sashimi menu, plus also offers unique creations like nori canapes (salmon wrapped in fried seaweed) and duck steak with corn and asparagus.

Shawarma Royale opened with a bang at 398 College. Known for their falafel and chicken shawarma wraps, the new location gave away free wraps on their grand opening day and the entire menu is 50% off for the rest of the week. This outpost marks the chain’s 7th franchise in the GTA.

Another burger pop-up! Trainwreck Burgers is now operating out of Cocina de Dona Julia at 1545 Dupont. The small menu features only four varieties but includes a Beyond Meat option and the Muy Loco(motive), topped with queso cheese, tortilla chips and jalapeno peppers.

Wallace Espresso has a new location at St Clair and Hounslow Heath Road. The Toronto mini-chain serves Blackbird Baking Co. pastries, Shaw’s and Scotsburn Ice Cream, as well as plenty of gluten-free, keto and vegan options.

Chef Elias Salazar’s newest project, Waska Peruvian Kitchen, will open May 28th in the historic Dovercourt House. With a lengthy sample menu featuring appetizers, food stations and a full pisco and cocktail bar, we’re predicting a new post-lockdown hotspot.

City of Toronto cancels every major summer event over COVID-19

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CNE Toronto summer

Toronto residents woke up this morning to the news that every major event scheduled for the summer has been cancelled.

The cancellations, posted at 7 a.m., pertain to every in-person city-led and city-permitted event until at least Sept. 6.

The move is to help slow the spread of COVID-19 and help provide “predictability” to event organizers.

“The city and the vast majority of Toronto residents are doing everything we can right now to stop the spread of COVID-19 and get vaccinated,” said Mayor John Tory, in a statement. “Following the public health measures and getting vaccinated as soon as you’re eligible will help us bring this pandemic to an end so that we can safely gather together once again. We will continue to support the city’s major events through these tough times and will do everything we can to make sure they come back stronger in 2022.”

 

 

The announcement pertains to festivals and other large gatherings held at outdoor sites, and include the following:

  • Taste of the Middle East
  • Taste of Lawrence
  • Honda Indy
  • Toronto Outdoor Art Fair
  • Afrofest
  • Salsa in Toronto
  • 49th Annual Festival of India
  • Bloor West StreetFest
  • Beaches Jazz Festival
  • Oss Fest
  • Caribbean Junior Carnival
  • Scarborough Ribfest
  • Caribbean Carnival, King and Queen Competition, Pan Alive and Grand Parade
  • Taste of the Danforth
  • Vegandale Food Drink Festival
  • Bollywood Film Fair
  • Waterfront Night Market
  • Canadian National Exhibition
  • Mabuhay Philippines Festival
  • Toronto Chinatown Festival
  • Labour Day Parade

Absent from the list is smaller outdoor events such as the summer programming at the city-run High Park amphitheatre organized by Canadian Stage Company. So, perhaps there is hope for at least smaller in-person outdoor events.

The CNE issued a statement acknowledging the cancellation, for a second year, and called attention to the need for relief funding.

“The CNEA [CNE Association] is committed to working closely with its many partners, including the City of Toronto and provincial and local public health authorities, to plan towards a phenomenal event in 2022, when we can again come together in large numbers to celebrate,” wrote John Kiru, president of the Canadian National Exhibition Board of Directors, in a statement. “But we need adequate COVID-relief funding from the federal and provincial governments to see it through.”

Mayor Tory responded directly to the CNE with a statement of his own committing to working with the city’s largest summer attraction to make sure it is a successful 2022.

 

 

According to a press release, the announcement does not include permits issued by the city’s parks forestry and recreation division for activities in parks and other city facilities/sites that may be permitted under the province’s framework. Professional sporting events are also not included in this decision.

Hudson’s Bay pledges to support brands that are representative of the Canadian population

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The Hudson’s Bay company announced this morning on its Instagram page that it has taken the Fifteen Percent Pledge. The pledge is an initiative started by Aurora James — Toronto-born and U.S.-based fashion designer behind Brother Vellies — last year as an initiative combat the effects of systemic racism in both the U.S. and Canada.

Retailers such as the Gap, Crate & Barrel, Bloomingdale’s, Macy’s, Indigo, Sephora and many more have already taken the pledge. Many of the American companies have pledged that 15 per cent of shelf space will be dedicated to products from Black-owned businesses. Canadian companies such as Indigo and now Hudson’s Bay are committing to stocking 15 per cent of its products from Black-owned, Indigenous-owned and POC-owned companies.

 

 

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“As one of the country’s leading corporate citizens, Hudson’s Bay has a responsibility to drive equity and inclusion in Canada,” said Iain Nairn, president and CEO of Hudson’s Bay in a statement posted to the Fifteen Percent Pledge’s Instagram page. “Our commitment through the Fifteen Percent Pledge is part of a holistic change to how we do business, and will hold us accountable to providing opportunity and delivering products that are representative of the diversity of our customers, associates and communities.”

The post also says: “This 350-year-old establishment is the oldest company in North America. In a historical move, they are the first major department store in Canada to take the Pledge, signalling a push towards a future shaped by diverse thinking.”

 

 

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The Bay’s pledge details that by fall of this year, 15 per cent of all new brands purchased for its retail locations and thebay.com each season will be BIPOC-owned or designed. Then by 2022, the company has pledged that 15 per cent or more of the design talent for its in-house brands will be Black, Indigenous and people of colour.

“This will hold us accountable to providing opportunity and delivering products that are representative of the diversity of our customers, associates and communities,” reads the Instagram post from Hudson’s Bay.

The Food Dudes’ restaurant is hosting an African cuisine pop-up this weekend

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Sara pop-up

Toronto chef Rachel Adjei is bringing traditional African cuisine to Sara restaurant this weekend. The limited-time menu is part of the restaurant’s You + Me + Sara series, a bi-weekly pop-up dedicated to highlighting Toronto’s lesser-known culinary talents.

This week’s pop-up introduces diners to Adjei’s not-for-profit food initiative the Abibiman Project, which aims to celebrate the diversity of African cuisine and raise its profile on the global culinary stage.

The menu features four courses, each of which comes with notes detailing the cultural significance and origins of the dish. The second course, for example, is a Massale Octopus curry, which draws inspiration from a dish popular in Seychelles and features spices that reflect India’s influences on the country’s cuisine.

 

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Adjei is also featuring two desserts on her menu to highlight the differences between bananas and plantains. The Akwadu, which comes from Guinea, is made from black plantain, while Koba Ravina is a dessert from Madagascar made from steamed banana leaves.

Dinners also come with a cocktail featuring vodka, pineapple, lime and Campari, and there’s the option to add on extras like tea and coffee as well as chocolate bars featuring African-influenced spice blends.

The Abibiman Project also looks to address racial injustices and food insecurity faced by the Black community. With this goal in mind, all proceeds from the project are being donated towards African Food Basket.

Adjei’s pop-up menu at Sara is currently available to pre-order for pick-up on Friday, May 14 and Saturday, May 15 while quantities last.

The Webster is set to open its first Canadian location in Yorkville

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webster

Acclaimed high fashion purveyor The Webster is putting the final touches on its first Canadian boutique in Yorkville.

The new store, which will be located at 121 Scollard St., will carry collections from Alexander Wang to VETEMENTS to Off-White and so many more.

 

 

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The company’s founder, Laure Heriard Dubreuil, opened The Webster’s first location in Miami in 2009. A Paris native, she moved to New York City to study merchandising at the Fashion Institute of Technology before working with Balenciaga and Yves Saint Laurent.

Opening The Webster represented a massive leap for Heriard Dubreuil.

“I didn’t know one person when I moved to Miami,” she says via The Webster’s website, “not one person.”

Now boasting eight stores dotted around the U.S., the new Yorkville boutique will be The Webster’s ninth retail location and its first north of the border.

 

 

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Fashion fans aren’t the only ones excited by The Webster’s arrival in Canada. Briar de Lange, the executive director of the Bloor-Yorkville BIA, is thrilled that the brand chose Yorkville as its new home.

“They will bring a great deal of vibrancy to Scollard Street,” she said. “It is a huge win for our community.”

Heriard Dubreuil is committed to adding personality to the fashion industry, and the building she’s set to move into in Yorkville has that in spades. A heritage property as designated by the Yorkville Hazelton Heritage Conservation District, its brick exterior and pitched roof are distinctly Torontonian. Its former status as a gallery helps fill out the artsy feel.

While no official opening date has been set, The Webster is sure to fit right into one of Toronto’s most prestigious neighbourhoods when doors open later this year.

Kardinal Offishall launches a new streetwear collection to commemorate 20th anniversary

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kardinal offishall

In honour of the 20th anniversary of his seminal album, 2001’s Quest for Fire: Firestarter, Vol. 1, Kardinal Offishall has decided to go down a new creative alley, by debuting a capsule collection so you can now wear the style of the album.

Meant to capture the energy of the album, the collection includes hoodies, T-shirts and track pants. Offishall has also chosen to use urbancoollab, an artificial intelligence-powered creative design platform that collaborates with humans to design and produce streetwear, to give the pieces a special touch.

The company’s “robo-designer” processed a set of fun visuals that “subvert a string of pop-culture references in a comical, tongue-in-cheek kind of way,” reads the press release. They decorate each piece, with Offishall himself modelling the collection for the lookbook.

If you’re a Torontonian who loves music, then Quest for Fire: Firestarter, Vol. 1 was definitely a key part of your library, particularly with hits “BaKardi Slang” (the musician’s first single to appear on a Billboard chart) “Ol’ Time Killin’,” and “Money Jane.” The album lit Offishall’s path to stardom, with future collaborations alongside Pharrell, Busta Rhymes and Akon. It also made it onto the U.S. Billboard Top R&B/Hip-Hop Albums list, and was nominated for Best Rap Recording at the 2002 Juno Awards.

Its relevance is strong today, even, with the album also winning this year’s inaugural edition of CBC Music’s Canada Listens competition, a musical version of the CBC’s long-running Canada Reads.

“It’s an honour to have an album that is so special to me win the first ever Canada Listens,” Offishall told the CBC. “This album was created during a time when Black artists from Canada had a difficult time being taken seriously internationally … never mind rap artists! To put it into perspective, my brother The Weeknd was 11 years old and Drake was 14 when the project first came out. It was one of the first opportunities we got to put our diversity, culture, language, swag and stories onto the world stage. This is our story and marks an incredibly pivotal time in Canadian rap music history.”

Today, the Toronto native is senior vice president, A&R (artists and repertoire) at Universal Music Canada, where he curates and fosters the next wave of local talent.

If you’d like to commemorate the album, the Kardinal Offishall x urbancoolab “Firestarter” collection is available for purchase now via urbancoolx.com.

Toronto company thinks mushrooms could be the new cannabis

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Psychadelic mushrooms

When you think of magic mushrooms, you might not think of them as a solution for mental health and addiction, but it may be headed in that direction.

New Leaf Canada, a Toronto-based cannabis company, is waiting on approval from Health Canada to open a psilocybin research facility in Southern Ontario where they plan to conduct research and clinical trials on the mental health benefits of magic mushrooms.

The company announced construction on the facility will begin in the next two months, and after its completion, it will be inspected for approval by Health Canada.

The facility must obtain a Controlled Drugs and Substances Act (CDSA) licence from Health Canada before producing psilocybin and psilocin, a hallucinogenic drug sourced from magic mushrooms, and running clinical trials.

“The goal with our research is to facilitate clinical trials and extraction methodology around the [magic mushroom] molecule so that we can do precise dosing,” says Chris McCullogh, Psirenity CEO.

McCullogh said that the New Leaf facility, which its subsidiary Psirenity will manage, is working towards creating an alternative to pharmaceuticals for mental health issues and wellness.

The facility will focus on developing mushroom strains, extraction methods of psilocybin and psilocin, clinical trials, supplying controlled drugs for Psirenity’s health and wellness therapy clinics and more.

If the company gets approval from Health Canada, McCullogh says they hope to launch a clinical trial in two to three months.

“In Canada, we’re working on a condition-led clinical trial of primarily frontline workers and veterans with a treatment desire indicator of PTSD, anxiety, and drug-resistant depression.”

The purpose of this trial would be to treat these conditions with controlled psychedelic drugs such as psilocybin and psilocin.

“We’re working to help people achieve optimum brain health and wellness to help elevate a person’s mental state,” said McCullogh. “We have to just continue to work closely with the governing bodies and ensure that we’re part of the advocacy and education.”

McCullogh says they should hear back on their approval from Health Canada in the next 60 to 90 days.

So-called magic mushrooms have been illegal in Canada since 1974, and since then, only a few exceptions have been made for therapeutic use by people with terminal illnesses such as cancer.

The use of micro-dosing and psychedelic therapy has become more mainstream in Canada in recent years.

Health Canada has also granted a handful of exemptions to various medical health professionals and social workers to use and possess psilocybin in the last year, which has allowed some therapists to further their use of psychedelics in therapy.

Mainstream Influence

Ronan Levy, executive chairman of Field Trip Health, a psychedelic therapy clinic in Toronto, explains that “psychedelic-assisted psychotherapy is the use of psychedelic drugs and molecules, to supercharge conventional approaches to therapy.”

He says that anything that can be achieved in conventional therapy can be achieved faster through psychedelic therapies including mushrooms.

“Those conventional approaches take a lot longer, whereas you can go a lot deeper, further, and faster when you pair therapy with psychedelics,” Levy explains.

In these settings, he says a therapist will guide a patient through a “psychedelic trip” in a safe and controlled environment and unpack the experience afterwards.

Psychedelic research is blossoming in the medical and scientific community as its effects on mental illnesses such as depression, anxiety, post-traumatic stress, obsessive-compulsive disorder, and addiction are being explored.

A 2020 John Hopkins study surveying a small group of adults showed that two doses of psilocybin paired with therapy significantly reduced depressive symptoms, and half of the participants were in remission after one month.

Parallels to Cannabis

Cannabis was legalized in 2018 in Canada, and while it can be used for pain management and medicinal purposes, it is commonly used as a leisurely substance.

Levy recognizes that, like cannabis, psychedelic mushrooms do carry some stigma.

However, he says the difference is that cannabis can be used for recreational use at home, whereas legal psychedelics are strictly used for medicinal purposes.

“The difference is that psychedelics are part of a therapy process, and they’re done in a controlled environment with a therapist present,” Levy says.

“The research on psychedelics, which is just far more advanced than it is with cannabis, just shows such incredible efficacy.”

McCullogh echoes this thought and goes on further to say in Psirenity’s context that he doesn’t see any parallels between cannabis and psychedelics.

“I don’t see that comparison at all. For Psirenity it’s not recreational. It’s not for leisure activity. It’s to try and allow people to become their best medical selves,” he says.